The fight to build an America where dreams are possible, an America that works for everyone.
"I like her anger", said Christiane Alsop, who has donated to Warren's previous campaigns and is backing her presidential bid.
The 69-year-old from the USA state of MA has already become a main target of Trump, who has dubbed Warren "Pocahontas" for previously identifying herself as a Native American, a controversy that has plagued the run-up to her candidacy.
There were some in Ms Warren's campaign kick-off crowd who expressed concern that her struggles to explain her past claims of Native American heritage could make her vulnerable to attack.
Warren introduced her campaign by telling the story of Lawrence, where laborers - many of whom were immigrants - toiled under awful working conditions. We can't afford to just tinker around the edges - a tax credit here, a regulation there.
In a video announcing Saturday's event, Warren touted Lawrence's "history of working people coming together to make change, where the fight was hard, the battle was uphill, and where a group of women led the charge for all of us". "This is the fight of our lives", she said, according to CNN. Because the man in the White House is not the cause of what is broken. Cory Booker and more, while U.S. Sen.
Despite sub-zero temperatures and a blustery wind, an estimated crowd of several thousand turned out to hear the MA senator pledge to fight corruption in Washington, level the economic playing field and reform the United States democratic process. He is expected to focus heavily on economic issues and detail Warren's efforts in that space, arguing that her record sets her apart.
Warren is a staunch consumer advocate who played a key role in the establishment of the Consumer Financial Protection Bureau during the Obama administration.
Rep. Joseph Kennedy (D-Mass.) - the grandson of former Attorney General Robert Kennedy and grand-nephew to former president John F. Kennedy and Sen.
Closing the gap between the country's rich and poor, a pursuit of Warren's that dates back to her time as a Harvard law professor, is set to be a dominant theme of her campaign.
She has been forced to apologise for claiming on several occasions in her early political career that she was of Native American descent. She recently unveiled a proposal that pushes the frontier to a new place: directly taxing the very rich. Warren's campaign team said she plans to follow the announcement with trips to Iowa, New Hampshire, South Carolina, Georgia, Nevada, and California, early or important states that will help pick the Democratic nominee.
Rawding added that she's thrilled Warren chose Lawrence to launch her 2020 Democratic presidential run, particularly in wake of the deadly September gas explosions that impacted the city and surrounding communities. "But Warren's disastrous handling of her false minority claims and her refusal to apologize until now has everyone, including her own supporters, cringing at her campaign", he said in a statement.
Ms Warren has apologised for taking the test.
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